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  • Alma Bjork Astthorsdottir

Monstri ehf signs a distribution agreement with the Japanese distributor M&M Inc

We travelled a long way from Iceland to Japan in order to follow our wonderful little creatures to a Gift Show in Tokyo and sign a distribution agreement with M&M Inc. We were greeted by the Icelandic ambassador in Japan and received an assistance from Halldór Elís Ólafsson, business consultant in the Icelandic embassy.


It is safe to say that the traditions between Iceland and Japan are very different, so visiting Tokyo was for us a great cultural experience. We had the opportunity to taste a lot of different Japanese plates that we would never find in Iceland! We strolled around the busy streets of Tokyo, bet a lot of wonderful locals, and visited the beautiful town Asakusa






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